This is a multi-part question. Please create a visual post for your blog on a topic specific to your business and answer the questions below. This involves critical thinking. What is important to your business and visitors? The image must be the focal point of the post telling the story or conveying a point. You may include multiple images. The goal is to visually convey a message with minimal text. Please pay attention to what was discussed in class. Ensure that you include a link to the blog post in your answer. Do not forget that this needs to be included in your hardcopy. I am marking what you hand in with your hardcopy but also need to see the digital version on your blog. If it is not online for me to view (in addition to the hardcopy), I cannot mark this question. (4 Marks)
a. Why did you choose the specific image(s)? (3 Marks)
I chose to include the image of the map because it will help my readers visualize and see which cannabis dispensaries BAKED is partnered with. Rather than just listing the dispensaries, this image provides a visual aid so readers can see how close the dispensaries are to our cafe and plan their travel accordingly. Furthermore, this image includes the logos of the dispensaries which can be easier for readers to identify than the dispensaries name, and it will be easier for them to recognize which dispensaries we are mentioning and their respective location.
I chose to include images of the instructional steps (make a purchase, consume, visit BAKED) to help readers visualize the process of receiving their 10% off at our cafe. The images in this section help the reader understand what they need to do in order to receive the 10% in a simple manner.
The images used were all created in illustrator and utilize BAKED’s branding colours and theme which will make our brand more identifiable to readers and increase our brand awareness.
b. Explain in detail why the image(s) was beneficial for the post. (3 Marks)
The image of the map was beneficial to the post because it visually displays the information in a way that will be easier for readers to understand compared to just listing the dispensaries. The map helps showcase how close the dispensaries are to BAKED. The map also eliminates the need to search for directions or the location – the map visually displays this.
The images of the instructional steps were beneficial to the post because it will be easier for readers to remember what they need to do in order to receive their 10% off. Including an image makes content easier to remember, and the image itself is easier to remember. These images easily explain what a reader needs to do in order to receive 10% off at BAKED.
Leave a Reply